The company raised $14 million of Series B venture funding in a deal led by Conductive Ventures on July 25, 2018, putting the company's pre-money valuation at $57 million. Bloomberg Beta, Initialized Capital Management, Industry Ventures, Uncork Capital, PivotNorth Capital, Ridge Ventures, IrishAngels Ventures, Auren Hoffman, Eric Roza, Jonah Goodhart, Tom Chavez, Marcy Simon and Dan Beltramo also participated in the round. The company intends to use the funds to continue building its Ad Measurement suite.
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