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Provider of a predictive marketing platform intended to collect people-based offline data to offer end-to-end modeling services

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TruSignal company's logo

Provider of a predictive marketing platform intended to collect people-based offline data to offer end-to-end modeling services. The company's predictive marketing platform uses people-based offline data, predictive scoring and cross-channel ID matching to deliver an end-to-end marketing services, enabling clients to effectively target the right people and pay the right price for every impression for measurable business growth across marketing initiatives.

Year Founded
2012
Employees
26
General Information
  • Website

    http://tru-signal.com

  • Business Status

    Generating Revenue

  • Ownership Status

    Privately Held (backing)

  • Financing Status

    Venture Capital-Backed

TruSignal News and Updates

Epsilon partners with TransUnion, iSpot.tv to boost CTV targeting, measurement

Marketing Dive | June 13, 2022

TransUnion to acquire ID resolution company Neustar

MarTech | September 13, 2021

TransUnion Introduces TruAudience Marketing Solutions to Power Privacy-Centric Identity and Data Capabilities for Omnichannel Advertising

GlobeNewswire | August 24, 2021

The Acceleration of Retail Media Solutions

Total Retail | August 23, 2021

TransUnion Continues Its Ad Tech Buying Spree With Tru Optik Acquisition

AdExchanger | October 1, 2020

TransUnion Dives Further Into Data-Driven Marketing

Adweek | August 17, 2020